Wouldn't be cool to generate copy for your marketing campaigns simply by describing what your business does?
Or would not be cool if you could save up to 90% of your time automating the research for a new piece of content knowing in advance what resonates with your target audience?
These was the questions that we were asking when we decided to create NeuralText.
This iteration represents a more powerful, flexible and improved version of the app that was released back in 2020. Back in the days, we spent our weekends working on this project with the mission to simplify our own content workflow.
So far, 15.000+ users tried our platform and this means we gather enough feedback to validate this app. We are so thankful to our users because we are learning a lot with their help.
Some of the most important benefits this new version is bringing:
We wanted to avoid burying the lede by providing too much information.
We're now in position to reimagine aspects of the entire content creation and analysis workflows, giving our users a toolset to level up their content game.
NeuralText was born for fun as an internal tool to help us to identify what topics were present in the SERP.
Back in 2020 I was exploring this new (at the time) transformer-based neural network, BERT (Bidirectional Encoder Representations from Transformers) and its applications for SEO.
Google just announced its use in search rankings to better understand user queries.
For a lot of people in SEO industry that meant a huge change in the paradigm.
Fun fact: the codename of this app was Bertproof. Then we changed our mind
In 2021, we started to grow double digit and we were lucky enough to get a lot of traction from early adopters that provided a lot of useful feedback.
Even if we have improved the app a lot, we started to see that there were technical limitations in the app.
Tools were not linked between them and users were struggling to understand how to use the app.
We hired a couple of developers and started to rebuild the entire app from scratch.
It was an amazing experience, because putting together a lot of feedback is very difficult
Performance improvement: we have modernized our infrastructure, making it scalable infinitely
We’ve been working on NeuralText since 2020 and with this new version, it feels like we’re only just now getting started.
In the immediate term, we could not be more excited to finally be in position to deliver all the features our users have been asking for: from competitor scores, to more languages, to team support.
Longer term, this app is the future of content marketing and we’re cautiously optimistic that it’ll pave the way for a modern approach to content marketing.
We thank you for joining us on this journey 🙏